A professional headshot is not a one-time task. As you change, so should your photo — an outdated image can quietly work against you. So how often should you refresh it?
The general rule: every two to three years
For most professionals, updating your headshot every two to three years keeps it current without feeling excessive. This keeps your online presence aligned with how you actually look today.
Update sooner if your appearance changes
A significant change — a new hairstyle or colour, glasses, weight change, or growing or removing facial hair — is a good reason to reshoot. Your headshot should match the person people meet in real life and on video calls.
Update when your role or brand shifts
A promotion, a career change or a rebrand is the perfect moment for a fresh photo that reflects your new positioning. If your current photo no longer matches the impression you want to give, it is time.
Watch for dated signals
Old-fashioned lighting, low resolution or a background style that no longer fits can make even a recent photo feel dated. When in doubt, ask whether your headshot still represents you at your best.
Time for a refresh? Book an updated headshot and keep your profile looking current.
